- Sterling Commerce
Columbus, OH

At Sterling Commerce it was important for the large number of first-time visitors to their campus to easily find their way around, and in order to accomplish this DCI coordinated the signage and landscaping to communicate the same message. Now, during any season, yellow flowers support the yellow-metal horizontal bars from the campus entrance to the main building entrances. The yellow, the Sterling Commerce corporate color, reinforces their brand and acts as a subtle yet powerful visual cue.
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